Master Agent: Enjoying the Responsibilities of a Master Agent

If you are a Master Agent you should be knowledgeable of your responsibilities towards your sub-agents. This is very important factor because it will determine the kind of leadership you have, the way you handle your sub-agents and your leadership qualities will also determine your success as a Master Agent. There is no denying that some companies which acted as master agents of telecom firms have failed in performing their responsibilities. In return, they were not able to deliver what is expected of them to do.

A master agent is a telecommunications company performing back office support for the sub-agents. This includes order tracking, commission tracking, quoting, trouble ticketing and ordering. Among the functions of master agents is to track commissions, quotes and orders. In the usual sense, master agents have employed channel managers who will be responsible in providing support to sub-agents.

It seems that a master agent has given the sole responsibility of focusing on sub-agents total development in business. Well, that is also where the so-called value lies. It is very important that as a master agent company you should provide the needs of your sub-agents. If you are not helpful to their needs and problems, then you are not good to this job and your company may not be able to stay in many years the way you want it to be.

In order to be very successful on this job as master agent, and being the owner of the company, you should clearly identify what is the role of a master agent. Remember that you are selling the products of other highly respected companies. Make sure that your sub-agents adhere to company policies so that you will not encounter problems while in the marketing process of various products and services that you maybe promoting. A very effective master agent does the work professionally and leads by example to his sub-agents.

Okay, let us give more emphasis on the functions and responsibilities of a master agent so that the readers would be able to clearly understand what it takes to become a master agent of a telecom company:

Order Tracking

Since a master agent has sub-agents he would carefully record tracking orders because these are the productivity of his sub-agents. Here, the master agent would be able to track how much commission a sub-agent can receive in a given day, weeks and months. Recording of these orders can be critical and tedious so that this activity needs focus and enough attention too. With the help of office computers recording of daily sales record of sub-agents can be easily recorded and kept in much safer and password protected environment. Manual tracking of product orders can be very difficult for you but using the computers and recording every bit of information can be a recommended option to successful order tracking.

Quoting

The master agent should also help prepare the quotation of a certain product or products that will be ordered by an individual or company. Quotations are very important in business because it is the type of form where buyers and customers would know how much is the price offer of the agent as well as the specifications of the product/s being ordered or asked for a quotation. Since the master agent is manning his own marketing team, he should be able to effectively motivate them especially that most of the people involved in marketing, needs first-hand information of the products from the master agent. How much do you know of a certain product if you do not exactly understand your product lines? Being a master agent also involves total commitment to the business. Otherwise, if you have other priorities, you should be able to train an assistant who will handle the operations of your business.

Commission Tracking

A master agent also tracks the commissions to be received by his agents. This is very important so that the commissions would be given at the right time. Sub-agents need money so that during pay day they also expect to receive their commissions. Small and medium enterprises (SMEs) are the usual sub-agents of a master agent and payments are made in checks address to the company names.  

Commission tracking is another very tedious task of a master agent because you do not only track the sales but also calculate how much of the commission can be received by each of your customers. This commission, which should be payable in checks, must be properly calculated before they are given to the appropriate agent. I don’t know if you can effectively handle the calculations of your sub-agents commissions, if you do not also know math. Just maybe you need the appropriate training in handling
cash

Meanwhile, just recently, reports have it that the Telecom Brokerage, Inc. a master agent company has inked a business tie up with TMCnet for the preferred contracts for the company’s array of telecom service providers. This will surely help partners as well as sub-agents to have access with the country’s top carrier products and other resources that are considered helpful, as well as learn from Mr Jeff’s expertise in consulting, product training and back-office support, being TBIs newly installed National Sales Director.